When Business And Sports Collide

Some days, the news delivers all sorts of sports gold. Yesterday and today were just like that, and fittingly for a blog that starts with a mention of gold, I will write about the intersection of sports and business.

1) One of the latest Twitter scandals comes to us from Ohio University--note this is NOT Ohio State University, but the other one. Apparently the punter for Ohio University got into so much hot water over a derogatory remark about Idaho that he canceled his Twitter account. I'm not going to argue whether that is appropriate or not, given that derogatory remarks about Idaho/North Dakota constituted the basis for an entire system of humor in Montana. The lesson I learned from this story is that there is apparently a Famous Idaho Potato Bowl, which means there is a new champion of the Most Ludicrous Name For A College Bowl Game contest.

I also find it funny, yet all too perfectly appropriate, that this is the bowl game that used to be the Humanitarian Bowl. There is, after all, less profit in humanitarianism than there is in potatoes.

2) The NHL is considering realignment of the league. Realignment is always kind of odd. In baseball, for instance: the Brewers moving to the National League? I'm only now accepting that, and I dread trying to adjust to the Astros playing in the AL West.

For the NHL, certain realignment decisions would make sense. For instance, the Winnipeg Jets are currently playing in the Eastern Conference's Southeast Division, which only makes sense when you recall that this incarnation of the Jets was formerly known as the Atlanta Thrashers until this season. Realignment makes a lot of sense, commercially, in that it can create more logical rivalries if done right. Rivalries equal money.

There are many other factors in deciding what teams go where; teams that have to travel great distances currently will be in favor; other teams will resent the extra travel and extra expense if they must travel further. A lot will also depend on if the Phoenix Coyotes move to Quebec, which would be great! Much as I missed the name Winnipeg Jets--because that is a name that just screams hockey--I also miss the Quebec Nordiques and the Hartford Whalers, for no other reason than that they were teams in the league when I was first paying attention to sports, and I never authorized any changes.

Not that I pay much attention to hockey. It's too hard to follow the puck on TV. Still, I'll be interested to see how this plays out.

The NHL also seems to be heading for a possible collective bargaining showdown, based on a report in Forbes magazine arguing that the NHL needs to find a balance of revenue sharing between players and owners similar to the recent NBA agreement that reduced revenues going to players/employees. You know when Forbes is writing about sports, it's not writing about the sport side of sports.

If there is a protracted discussion on this, I hope the NHL learns the lessons the NBA should also learn; if there is a strike, a lot of us won't care. A good way to proactively prevent an exodus? Restore the Nordiques and the Whalers, and get rid of the Nashville team, the Columbus Blue Jackets, and any of the other bland teams I can never remember because they are newfangled corporate franchises, not rooted in a history dating back at least as far as my childhood.

Because it's all about me, even when I don't watch the NHL regularly.

3) On a more somber note, in discussing the collective bargaining issue, I find it interesting--and sad--that the New York Times featured in the same paper the first in a three part series on an NHL enforcer who died of an overdose recently, apparently the victim of addictions that arose from a career based on fighting. Fighting is a part of the business of hockey. It draws in fans. It's not part of the sport. It's the 'entertainment' side that appeals to a different portion of the mind. And it's another reason I've never been drawn to hockey too much, nor MMA. To make a career out of sacrificing your body, that's a hard thing, though not unknown in the broader society. Look at coal miners.

It's stories like these that transform one's perception of sports from the mythical purity of history to the business side of the game. Is it even possible anymore to really lose one's self in the game any more without being reminded of the other aspects?